Borderlands 4 priced at $70, not $80

Pre-order details for Borderlands 4 confirm a $70 base price, putting to rest speculation about an $80 launch. Explore the pricing discussion and discover what each game edition offers.

Confirmed Pricing: $70 Standard Edition

Borderlands 4 Pre-Orders Now Available!

Gearbox Software has officially revealed Borderlands 4's pricing as pre-orders went live. On June 16, the official Borderlands Twitter account announced the game's availability across all platforms.

The announcement confirmed pricing tiers: $70 for Standard Edition, $100 for Deluxe Edition, and $130 for Super Deluxe Edition - definitively ending rumors about an $80 base price.

This confirmation follows weeks of speculation fueled by Gearbox CEO Randy Pitchford's ambiguous statements. On May 14, Pitchford responded to pricing inquiries by suggesting "real fans" would adapt to potential $80 pricing, sparking backlash.

The controversy continued until Pitchford clarified on May 29: "I sincerely don't want anyone paying more than they're comfortable with. My goal is always ensuring players feel they received good value."

Despite Pingford's explanation, many fans remained uneasy about his initial "real fans" remark. The confirmed $70 pricing has helped alleviate some concerns among the Borderlands community.

Borderlands 4 Edition Comparisons

Borderlands 4 launches with three editions. All pre-orders include the Gilded Glory Pack:

• 1 Vault Hunter Skin
• 1 Weapon Skin
• 1 ECHO-4 Drone Skin

The Deluxe Edition ($100) adds the Bounty Pack:

• Firehawk's Fury Weapon Skin
• 4 new areas with missions/bosses
• 4 Vault Cards with challenges
• New gear and weapons
• Hunter cosmetics
• 4 vehicles with cosmetics

The Super Deluxe Edition ($130) includes:

• Ornate Order Pack (4 skins, heads, bodies)
• Vault Hunter Pack:
  • 2 playable characters
  • 2 story packs
  • 2 new regions
  • Additional cosmetics

GameStop offers a $150 collector's bundle featuring:

• 20cm ECHO-4 Statue
• Kairos Map
• Golden Keys (5)
• Vault Symbol Necklace
• 4 art prints

With 2K Games pricing Mafia: The Old Country at $50, Borderlands 4's $70 price point appears firmly set.

Borderlands 4 launches September 12, 2025 for PlayStation 5, Xbox Series X|S, Nintendo Switch 2, and PC. For ongoing updates, follow our coverage.