Collector Spends Nearly $88,000 on a Cheetos Pokémon Snack

A single Cheetos chip, remarkably resembling the Pokémon Charizard, sold for a staggering $87,840 at auction, captivating both Pokémon fans and collectors of unusual items. This unusual confluence of culinary and collectible culture saw a Flamin' Hot Cheeto, its fiery tail clearly visible, achieve this impressive price. While the resemblance might be subtle, the chip's intense red hue, characteristic of Flamin' Hot Cheetos, enhances the Charizard likeness.

Image: goldin.co

The winning bidder received more than just the chip; a custom Pokémon card and a protective case were included.

Image: pngmart.com

According to Goldin Auctions, 1st Goal Collectibles discovered and preserved the chip between 2018 and 2022. Its popularity exploded in late 2024 after going viral on social media.

Prior to the auction, the chip was showcased on collector sites like Arena Club and 1st Goal Collectibles, sparking discussions about the wisdom of such expensive purchases within the Pokémon collectibles market. This sale highlights the increasing value of rare items within specialized collector communities.