Kartrider Rush+ and Hyundai announce exciting new collaboration

When it comes to showcasing your latest vehicle, car manufacturers have numerous strategies at their disposal. From high-profile advertising campaigns to celebrity endorsements, the options are vast. However, Hyundai has opted for a more interactive approach by teaming up with KartRider Rush+ once again. This collaboration brings the exciting Insteroid concept car into the game as a new kart, designed by the Hyundai Motors Europe Design Center and inspired by the INSTER, an electric SUV from Hyundai.

Alongside the Insteroid, players can also grab the new Glitched Hyundai Aura and an EV Charging Connector featuring the vibrant GOGOGOrange color scheme. But that's not all! A special event, running until April 28th, offers players a chance to win 30 Lucky Star Jewels by using a Boost Shard at least once in-game. These jewels can then be exchanged for items through the Starlight Treasure Hunt.

It's worth noting that the Insteroid isn't just a virtual kart; it's also a real-world concept car. While it may not hit production lines anytime soon, its presence in KartRider Rush+ serves as an innovative promotional tool. In my opinion, it's a more stylish addition than the Cybertruck featured in Fortnite.

If this collaboration doesn't entice you to dive into KartRider Rush+, why not take a break and explore our list of the top five new mobile games to try this week? See what else has been launched over the past seven days.